To encourage consumers to trade-up to their premium quality Cuvee and Rose offerings, we sought to communicate Jansz’s uniquely Tasmanian heritage by showcasing luxury brought about by their own landscape.
Teaming up with award-winning Tassie photographer, Jess Bonde, we released a limited edition gift-box series to tell a story on the shelf that is Undeniably Tasmanian and undeniably worth the upgrade.